Features available on each Buffer plan

📝 Use our pricing calculator and start a free trial on our pricing page.

The Free plan is ideal for individual users looking to schedule content on up to 3 social channels.
The Essentials plan offers more features than the Free plan and includes access to Buffer’s advanced analytics, reporting, and engagement tools.
The Team plan includes the same features as the Essentials plan but includes unlimited users and collaboration features so you can work alongside your team.
The Agency plan is identical to the Team plan with a pricing twist! It includes a base rate of $120/month or $1,200/year for 10 channels, and then each channel from 11 on is priced at $6 a month or $60 a year.

Plan and feature table:

Plan information	Free plan	Essentials plan	Team plan	Agency plan
Monthly price	$0/month	$6/month per channel	$12/month per channel	$120/month for 10 channels. Additional channels are $6 each
Yearly price	$0/month	$60/year per channel	$120/year per channel	$1,200/year for 10 channels. $60/year for each additional channel
Number of channel connections	3	Unlimited ($6 per channel)	Unlimited ($12 per channel)	Unlimited ($120 for 10 channels, $6 for each additional channel)
Scheduled posts	10 per channel, up to 30 total if you have 3 channels connected.	2,000	2,000	2,000
Included users	1	1	1	1
Invite additional users	0	0	Unlimited	Unlimited
Channel integrations
Facebook Pages and groups	✓	✓	✓	✓
Instagram business and creator accounts	✓	✓	✓	✓
X/Twitter profiles	✓	✓	✓	✓
LinkedIn Pages and profiles	✓	✓	✓	✓
Pinterest business and personal accounts	✓	✓	✓	✓
Shopify stores (for analytics)		✓	✓	✓
Google Business Profiles	✓	✓	✓	✓
Start Page	✓	✓	✓	✓
Mastodon	✓	✓	✓	✓
YouTube Shorts	✓	✓	✓	✓
Planning and scheduling
Custom posting schedules	✓	✓	✓	✓
Scheduling posts (including image and video uploads)	✓	✓	✓	✓
Creating Ideas	✓	✓	✓	✓
Buffer's AI Assistant	✓	✓	✓	✓
Editing and resizing your images	✓	✓	✓	✓
Tags (Campaigns)		✓	✓	✓
Calendar	✓	✓	✓	✓
Pause queues	✓	✓	✓	✓
Shuffle queues		✓	✓	✓
buff.ly link shortener	✓	✓	✓	✓
bit.ly link shortener	✓	✓	✓	✓
Custom link shortener	✓	✓	✓	✓
Custom UTM parameters on post links		✓	✓	✓
Custom video thumbnails		✓	✓	✓
Facebook Page mentions	✓	✓	✓	✓
Facebook Reels	✓	✓	✓	✓
X/Twitter mentions	✓	✓	✓	✓
X/Twitter threads	✓	✓	✓	✓
LinkedIn document (PDF) scheduling	✓	✓	✓	✓
LinkedIn first comment scheduling		✓	✓	✓
Image alt text	✓	✓	✓	✓
Share posts again	Up to 30 days	✓	✓	✓
"Add to queue" scheduling option	✓	✓	✓	✓
"Share now" scheduling option	✓	✓	✓	✓
"Schedule post" scheduling option	✓	✓	✓	✓
"Share next" scheduling option		✓	✓	✓
Sent posts report	✓	✓	✓	✓
Post previews	✓	✓	✓	✓
Hashtag manager		✓	✓	✓
Instagram scheduling features
Notification publishing	✓	✓	✓	✓
Automatic publishing	✓	✓	✓	✓
Tagging users in images	✓	✓	✓	✓
Adding first comments		✓	✓	✓
Stories scheduling	✓	✓	✓	✓
Shop grid		✓	✓	✓
Team scheduling features
Drafts	✓	✓	✓	✓
Approvals			✓	✓
Collaborating on content with Notes	✓	✓	✓	✓
Analytics
Performance overview report		✓	✓	✓
Posts report		✓	✓	✓
Instagram stories report		✓	✓	✓
Audience report		✓	✓	✓
Answers report		✓	✓	✓
Shopify report		✓	✓	✓
Tag (Campaign) analytics		✓	✓	✓
Custom reports		✓	✓	✓
Exportable reports with branding and cover page		✓	✓	✓
Engagement
Respond to Facebook comments		✓	✓	✓
Respond to Instagram comments		✓	✓	✓
Sentiment labels		✓	✓	✓
Hotkeys		✓	✓	✓
Account settings
Two factor authentication	✓	✓	✓	✓
Email notifications	✓	✓	✓	✓
Quick Navigator (aka Buffer quick keys)	✓	✓	✓	✓
Beta program (early access to new features)	✓	✓	✓	✓
Integrations and apps
Buffer iOS app	✓	✓	✓	✓
Buffer Android app	✓	✓	✓	✓
Browser extension	✓	✓	✓	✓
Canva integration	✓	✓	✓	✓
Google Analytics integration		✓	✓	✓
Dropbox integration	✓	✓	✓	✓
Google Drive integration	✓	✓	✓	✓
OneDrive integration	✓	✓	✓	✓
Access to 20+ third-party integrations	✓	✓	✓	✓
Mailchimp integration for Start Page	✓	✓	✓	✓