Connecting your channels to Buffer

Note: If you see "Unavailable" when trying to connect your social channel, this article will likely be more suitable to get things corrected for you. Otherwise, feel free to continue on in this article.

Connecting your channels is the first step to getting up and running with Buffer. The number of channels you can connect will depend on the plan you're subscribed to. The table below outlines which channels are supported within each tool:

Channel Publishing Analytics Engagement
Facebook Pages
Facebook groups    
Instagram business accounts
Twitter profiles  
LinkedIn Pages  
LinkedIn profiles    
Pinterest boards    
Shopify stores    

Connecting your channels

  1. Log into the channel you'd like to connect. For example, if you're connecting your Twitter profile, start by logging into that profile at

  2. Click on your profile avatar at the top right of your dashboard and then click Account from the drop down menu.

  3. Click the Channels option from the menu on the left hand side of your screen.

  4. Click on the type of channel you'd like to connect. (If you already have channels connected, click Connect New Channel and then click the channel you'd like to connect.)

    connect channels screen

  5. The remaining steps are different for each channel. For Twitter profiles and Pinterest accounts, you should just need to authorize Buffer to access your account and you should be all set. For other channels, please refer to the guides linked below.

📖 Once you've connected a channel, we'd recommend hopping over to your posting schedule and setting up the times you'd like to post content. Learn more about the posting schedule here.

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