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How to adjust your Facebook Page role to Admin

To connect or reconnect a Facebook Page or Instagram business account, you'll need to authenticate through Facebook. In order to connect successfully, you’ll first want to determine if your Facebook Page is setup within Facebook Business Manager or not.

This article contains the following sections:

  1. How to determine if your Facebook Page is part of Business Suite
  2. Page role guidance within Facebook Business Suite
  3. Page role guidance within Facebook Page settings

📝 Facebook is in the middle of releasing their Business Suite experience. The screenshots below are from a Business Suite dashboard. If you’re still on the Facebook Business Manager experience, your screen will look different, but the steps should be the same. For the rest of this article, we'll use the term Facebook Business Suite instead of Facebook Business Manager.

Tip: If you are running ads on your Page, it is connected to a Facebook Business Suite account

How to determine if your Facebook Page is part of Business Suite

Let's first follow these steps to determine whether or not your Page is part of a Facebook Business Suite:

  1. Head over to Facebook and navigate to the list of Pages you have access to (or click this link). Click on the Page you want to view.

  2. Once you're in your Page, click Settings in the left hand sidebar.

  3. Click Page roles on the left hand side.

If you do see anything listed under a "Page Owner" heading, your Page is part of a Facebook Business Suite account (see the top arrow in the screenshot below).

If you don’t see anything listed under "Page Owner," that means that your Facebook Page is not part of a Facebook Business Suite account. In that case, feel free to skip the next section and hop down to the Page role guidance within Facebook Page settings.

Page role guidance within Facebook Business Suite

Now that you know that your Page is setup with Business Suite, we can double check to see if you are setup properly as an admin within that Business Suite account.

Looking up at that screenshot again, you’ll see who is listed as an admin on your page under Existing Page Roles. If your profile photo has been replaced with a briefcase icon (see the middle arrow), you are likely to have the correct permissions enabled and should be able to connect and reconnect your Facebook Page to Buffer.

📝If you are finding that is not the case, ask the admin of the Facebook Business Suite account to follow the steps to ensure all settings are correct.

  1. You’ll first head to your Facebook Business Suite Settings (or click this link).

  2. If you land on a page with multiple Business Suite accounts, first click on the account for the Facebook Page you’re trying to access. If you don’t see the Business Suite account that you’re looking for, you aren’t properly setup as an admin within that Business Suite, and you’ll want to ask someone else on your team to lend a hand.

  3. Click Pages under the "Accounts" section and ensure that the name of the person you'd like to give admin access to is added to this list, and that they also have the Manage Page setting toggled on.

    /hc/article_attachments/1500003476602/Fb_Business_Manager_Pages_Manage_Page_screenshot.png

    Your team member is now connected in one of the two places necessary within Facebook Business Suite. Let’s get on to the second.

  4. Click on People under the "Users" section and ensure that your team member's name is added to the list, and that they have the Manage Page setting toggled on.

/hc/article_attachments/360102349214/Fb_Business_Suite_Settings_People_Manage_Page_screenshot.png

That's it! Your team member should now be ready to connect your Facebook Page or associated Instagram account to Buffer, and you can skip the steps below.

Page role guidance within Facebook Page settings

If your Facebook Page is not part of a Facebook Business Suite account, you can setup your admin access right through the Facebook Page settings themselves.

During this process, you'll need to make sure that your personal Facebook profile is an admin on the Facebook Page that you want to connect/reconnect or that is linked to the Instagram channel you want to connect/reconnect. Below are the steps you’ll follow to make sure of that.

📝 If you jumped down here from earlier in this article, you can skip the first three steps.

  1. Head over to Facebook and navigate to the list of Pages you have access to (or click this link). Click on the Page you want to view.

  2. Once you're in your Page, click Settings in the left hand sidebar.

  3. Click Page roles on the left hand side.

  4. You’ll need to see your own personal profile listed as an admin under the "Existing Page roles" section, as shown below.

If you have any other role listed (Editor, Analyst, Advertiser, etc.), you will not be able to authorize the connection. In this case, you'll need to get in touch with the admin of the Page and ask them to grant you the admin role, or alternatively, you can ask them to connect the Facebook Page or Instagram channel to Buffer.

It's also important to note that it is not possible to connect a Facebook Page if you are an admin through inheritance from a parent Page. If you see yourself listed on the Page Roles section under a section labeled "Admin (inherited from parent page)", then unfortunately you will not be able to authorize the connection between the Facebook Page and Buffer.

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