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How to adjust your Facebook Page role to Admin

⚡️ You're in the right article if you are...

  • not seeing your Facebook Page or Instagram listed as an option to connect, despite having admin rights to manage the channel.
  • receiving the error "Whoops, we couldn’t find any Instagram Accounts connected to that account."

⚠️ To connect or refresh a Facebook Page or Instagram business account in Buffer, you’ll need to authenticate through Facebook to ensure you have the proper admin rights Meta requires. 

This article contains the following sections:

  1. How to determine whether your Facebook Page is on Classic Pages Experience or New Pages Experience
  2. How to determine if your Facebook Page is part of Meta Business Suite
  3. Page role guidance within Meta Business Suite
  4. Page role guidance within Facebook Page settings

How to determine if your Facebook Page is on Classic Pages Experience or New Pages Experience

To give you the right steps, we first need to determine which Facebook experience you're on: the Classic Pages Experience or the New Pages Experience.

The easiest way to tell if your Page is on Classic or New Pages Experience is to open the Page in Facebook and view the "Manage Page" area on the left sidebar. If you see Professional dashboard listed, your Page is on New Pages Experience. If you do not see this listed, your Page should be on Classic Pages Experience (see examples of each Pages Experience below for reference). 

In the following sections, make sure to follow the headers that walk through the steps for the Pages Experience you're on.

New Pages Experience

If you view your Facebook Page and can see Professional dashboard under the "Manage Page" area, your Page is on New Pages Experience:

Professional dashboard Luna Sneakers Facebook New Pages Experience

Classic Pages Experience

If your Page is on Classic Pages Experience, you should not see Professional dashboard. Instead, you should see several options within the "Manage Page" area, including Inbox, Insights, Publishing Tools, and Settings. It should look something like this: 

Classic Facebook Pages - Manage Page menu bar.png

How to determine if your Facebook Page is part of Meta Business Suite

Once you've determined which Pages Experience your Page is on, you'll need to determine whether or not your Page is part of Meta Business Suite. This will determine where your Page roles settings are located. 

Classic Pages Experience - Meta Business Suite

  1. Head over to Facebook and navigate to the list of Pages you have access to (or click this link). Click on the Page you want to view.

  2. Once you're in your Page, click Settings in the left hand sidebar.

  3. Click Page roles on the left hand side.

If you do see anything listed under a "Page Owner" heading, your Page is part of Meta Business Suite (see the top arrow in the screenshot below).

If you don’t see anything listed under "Page Owner," that means that your Facebook Page is not part of Meta Business Suite. In that case, feel free to skip the next section and hop down to the Page role guidance within Facebook Page settings.

New Pages Experience - Meta Business Suite

  1. Make sure you're using Facebook as your Page and not your personal profile.
  2. From your Facebook Page, click on Professional Dashboard in the menu on the left.
    Facebook New Pages Experience Professional Dashboard
  3. Click on 'Page Access' in the menu on the left. 
    Facebook New Pages Experience Page Access
  4. If you don’t see anything listed under "Business Account access," that means that your Facebook Page is not part of Meta Business Suite. In that case, feel free to skip the next section and hop down to the Page role guidance within Facebook Page settings.
    Facebook New Pages Experience Business Account Access

Page role guidance within Meta Business Suite

Now that you know that your Page is setup with Meta Business Suite, we can double check to see if you are setup properly as an admin within that Business Suite account. If your Page is not set up with Meta Business Suite, you can jump down to Page Role Guidance within Facebook Page Settings

For Classic Pages Experience

Looking up at that screenshot again, you’ll see who is listed as an admin on your Page under Existing Page Roles. If your profile photo has been replaced with a briefcase icon (see the middle arrow below), you are likely to have the correct permissions enabled and should be able to connect and reconnect your Facebook Page to Buffer.

For New Pages Experience

📝If you are finding that is not the case, ask the admin of the Meta Business Suite account to follow the steps to ensure all settings are correct.

  1. You’ll first head to your Meta Business Suite Settings (or click this link).

  2. If you land on a page with multiple Business Suite accounts, first click on the account for the Facebook Page you’re trying to access. If you don’t see the Business Suite account that you’re looking for, you aren’t properly setup as an admin within that Business Suite, and you’ll want to ask someone else on your team to lend a hand.

  3. Click Pages under the "Accounts" section and ensure that the name of the person you'd like to give admin access to is added to this list, and that they also have the Manage Page setting toggled on.

    /hc/article_attachments/1500003476602/Fb_Business_Manager_Pages_Manage_Page_screenshot.png

    Your team member is now connected in one of the two places necessary within Meta Business Suite. Let’s get on to the second.

  4. Click on People under the "Users" section and ensure that your team member's name is added to the list, and that they have the Manage Page setting toggled on.

/hc/article_attachments/360102349214/Fb_Business_Suite_Settings_People_Manage_Page_screenshot.png

That's it! Your team member should now be ready to connect your Facebook Page or associated Instagram account to Buffer, and you can skip the steps below.

Page role guidance within Facebook Page settings

If your Facebook Page is not part of Meta Business Suite, you can setup your admin access right through the Facebook Page settings themselves.

During this process, you'll need to make sure that your personal Facebook profile is an admin on the Facebook Page that you want to connect/reconnect or that is linked to the Instagram channel you want to connect/reconnect. Below are the steps you’ll follow to make sure of that.

Page Role settings for Classic Pages Experience

📝 If you jumped down here from earlier in this article, you can skip the first three steps.

  1. Head over to Facebook and navigate to the list of Pages you have access to (or click this link). Click on the Page you want to view.

  2. Once you're in your Page, click Settings in the left hand sidebar.

  3. Click Page roles on the left hand side.

  4. You’ll need to see your own personal profile listed as an admin under the "Existing Page roles" section, as shown below.

If you have any other role listed (Editor, Analyst, Advertiser, etc.), you will not be able to authorize the connection. In this case, you'll need to get in touch with the admin of the Page and ask them to grant you the admin role, or alternatively, you can ask them to connect the Facebook Page or Instagram channel to Buffer.

It's also important to note that it is not possible to connect a Facebook Page if you are an admin through inheritance from a parent Page. If you see yourself listed on the Page Roles section under a section labeled "Admin (inherited from parent Page)", then unfortunately you will not be able to authorize the connection between the Facebook Page and Buffer.

Page access settings for New Pages Experience

  1. In Facebook, open your Page and be sure you’re logged in as your Page so you can manage it.
  2. Click Professional Dashboard in the menu on the left.
  3. Click Page Access in the menu on the left. 
    Facebook New Pages Experience - Page Access sidebar
  4. Now, click your name and a popup will appear. It should say, "This person has full control.
    Facebook New Pages Experience - Full Control
  5. If it doesn't, you'll need someone on your team with full control to adjust your permissions. 

📝 If your Facebook Page role matches what we have described in this article but you are still having trouble connecting/refreshing your Facebook/Instagram channels, please get in touch.

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