Setting posting goals on the Buffer mobile app

Setting a posting goal for your social media content is a smart strategy to ensure you're consistent, intentional, and effective in reaching your audience. With Buffer, you can set a goal for yourself and quickly track your progress from anywhere, thanks to our mobile app!

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In this article:

  1. Setting posting goals
  2. Tracking your posting goal progress

Setting posting goals

Once you connect a channel, you can set up a posting goal with a few quick steps.

  1. Tap Publish at the bottom of the app.
  2. Tap the channel name.
  3. Tap Goal.

Buffer mobile app - Posting goal

  1. In the pop-up that appears, choose a posting frequency that aligns with your goals (1x, 3x, 5x per week, or tap Choose your goal to choose a custom goal) and tap the check mark to complete the process. (If you change your mind and want to adjust your posting goal in the future, you can take these same steps to adjust your posting goal!)

Buffer mobile app - posting goal options

Tracking your posting goal progress

Once you've set a posting goal, you can view it any time by tapping the channel from the Publish tab and then tapping the channel in the Channels menu.

If you've published posts any posts during the week, you'll see the progress indicator around the "Goal" icon. For example, if my posting goal for Facebook is 2x per week, after I publish my first post of the week, I'll see a green progress outline halfway around the goal icon:

Buffer mobile app - progress showing a posting goal is halfway complete

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