Most social media analytics are limited to social media metrics, which doesn’t tell direct-to-consumer marketers how well their products are selling. With the Shopify integration for your Buffer analytics dashboard, you now have your Shopify and social media data in a single tool. This allows you to create modern visual reports for both Shopify and social media metrics.
Follow the steps below to connect your Shopify store to Buffer:
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Click on your profile avatar at the top right of your dashboard and then click Account from the drop down menu.
- Click the Channels option from the menu on the left hand side of your screen.
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Click Shopify. (If you already have channels connected, click Connect New Channel and then click Shopify.)
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Enter your Shopify store URL and click Connect Store.
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If you're not logged in to your Shopify store, you’ll be asked to log in. You will then be prompted to install Buffer in your Shopify store admin.
📖 To learn more about the insights available for Shopify, please check out this article.